SMEG, one of the largest Italian home appliance companies, was founded in 1948 by a family of entrepreneurs who, with great passion and know-how, managed to develop a strong and growing company. Today, Smeg is run by the third generation of Bertazzoni family, but it still keeps the memory of its beginnings alive in its name, an acronym for Smalterie Metallurgiche Emiliane Guastalla ("Emilian metallurgical enamel works of Guastalla"). Over time, the brand has established itself as a symbol of high aesthetic and each product is made with a unique attention to research and development, style and design. With a wide selection of products unriavalled in the industry, arguably, Smeg's most iconic appliance, the fridge, is emotive thanks to its unique curves, colours and 50's styling. The range has geown sigificantly ever since, and Smeg has expanded this range into a co-ordinating SDA coch has quickly established itself as a division in its own right and a growing and award winning product range, from kettles and toasters through to stand mixers, blenders, juicers and coffee machines - with several exciting launches anticipated again in 2017.